Journal

in conversation — Desirée Pais

Desirée Pais is the founder of Benshen, an online community, course and an intimate container for women looking to tap into their personal power and create space for inspiration through a daily practice grounded in Kundalini meditation and weekly workshops. Here, Desirée shares what she’s inspired by and what her daily practice looks like.

Melbourne really is one of the world’s most dynamic (and charming) cultural urban hubs. Our founder Frances was in town for a quick three day whirlwind and shared some of her favourite spots to eat, rest and play.

Joe Hammond is a Co-Founder of Lagoon Films, Director of Photography, and artist working in Tāmaki Makaurau/Auckland. He is also the incredible talent behind Abel’s newest content. We connected with Joe on what inspires him, both personally and creatively, and found connection through the Amsterdam x New Zealand link Abel and Joe share.

Pure and exquisite, honeyed and rich, but not sweet, the neroli in our Golden Neroli is an ingredient like no other.

Jade is a New Zealand-based visual artist and storyteller working at the intersection of her Māori, Pākehā and British heritage. For Townsend, her cultural identity forms in the non-translatable, the left-over and residual aspects of herself for which there is no interpretative counterpoint in relation to the other. We connected with Jade on what inspires her in her art and life.

A creative partnership that spans a decade and several continents, Abel founder Frances Shoemack sits down with our Master Perfumer, Isaac Sinclair, during their most recent trip to Tokyo to reminisce about the early days of Abel and what the future holds for natural perfume.

making natural perfume: an innovative partnership

Explore Tokyo with Abel’s Founder, Frances, as she takes you on a journey through one of her favourite cities - from yoga to sashimi.

This Mother’s Day we tapped into our true inner circle, the team at Abel, to share about their day-to-day experiences of being working mums and the truthisms that exist within the beautiful liminal space that is motherhood.

Our latest fragrance, Black Anise, is a scent that knows a good time. From Auckland to Tokyo, we celebrated the launch of our newest fragrance with friends of the brand (new and old!)

Journal

in conversation — Desirée Pais

city guide: melbourne

in conversation — Joe Hammond

the story behind the scent — Golden Neroli

in conversation - Jade Townsend

biotech in natural fragrance

making natural perfume: an innovative partnership

city guide: tokyo

on being mum

celebrating black anise